Non Endemic Targeting
Since 2008, we’ve been the global leader when it comes to Contextual Targeting solutions around food and beverages online and it’s in our DNA.
Gourmet Ads offers unique non-endemic targeting options for both Programmatic Advertising and Managed Services Campaigns. Our in-house contextual engine stores billions of URLs, giving us the ability to create non-endemic targeting options that leverage existing data sets. While contextual advertising focuses on placing ads in relevant contexts. With just a few keywords and sentiment analysis, we can create customized segments that match your campaign needs.
Our known audience characteristics, such as Household Decision Makers or High-Value Individuals, can also be paired with these contextual segments to create targeted campaigns that meet your advertising goals. For instance, our Parenting contextual segment targets content that parents are reading parenting content, while our Family Travel segment focuses on content around destinations and locations that are family-friendly.
We understand that you may have a specific need or requirement for a non-endemic segment that we haven’t created yet. With our powerful contextual engine, we can easily create custom contextual segments and push them into our ad server within the same day or by the next day at the latest.
We offer a wide range of targeted advertising solutions that can be tailored to suit your unique needs and campaign goals. Contact us today to learn more about our non-endemic targeting options and how we can help you create successful advertising campaigns.