Grocery Delivery Targeting
Today, the Grocery Delivery sector is a Multi-Billion Dollar industry and is changing the dynamics of how grocery buyers interact with Grocery Stores and Supermarkets.
In some markets Grocery Delivery is controlled by the main Grocery companies, in other markets Grocery Deliveries are dominated by intermediaries that handle orders through, pick and packing, fulfillment through to delivery to the consumer. And delivery isn’t always to the consumer’s residential address. Some grocery brands have established delivery or pickup points when deliveries are sent and picked up by consumers making “grocery shopping” much more convenient.
Reach Consumers In-Market for Grocery Delivery
Since 2008, Gourmet Ads has worked with hundreds of grocery brands around the world from large global brands down to local and independent grocery brands.
We offer the ability to either advertise on pages next to Grocery Delivery Content to top review or lists of local grocery brands. We’ve built out over 100 Grocery Delivery Services from around the world – when running your campaign ask if your brand and competitor brands are included.
Grocery Delivery + Recipe Targeting + Cuisine Targeting
We can also combine Grocery Delivery Targeting this with our extensive Recipe Targeting and Cuisine Targeting options to go deep into different types of food delivery. On the Recipe Targeting front, a great example is Chicken. We can leverage our Chicken Recipe Targeting to show advertising next to Chicken Recipes or to people who have previously looked at Chicken Recipes in the past. We know that people looking at Chicken Recipes either are about to go to the grocery store. So, leveraging Grocery Delivery ads in this context drives clicks and sales.
Realtime Grocery Delivery Targeting
Based on contextual we’ve developed a Grocery Targeting Segment that leverages all the commonly searched for terms combined with known Grocery Delivery Brand Names. Here is just a sample of some of the terms we’ve included into the targeting.