Learn about our Managed Supply & Curated Supply

Gourmet Ads manages two distinct supply sources for Programmatic Advertisers.

Managed Supply

The first is our Managed Supply which we’ve offered to Advertisers since 2008. These are publishers that are integrated with either our Publishers Page Tag or Via our Prebid.org Header integration.

Curated Supply

The second is our Curated Supply which we manage via The Media Grid. These are typically larger publishers we have direct relationships with but we work with them only programmatically. They have added our ads.txt and we execute via their SSPs. We can only trade Curated Supply via Deals, see Curated Deals here.

Compare Our Managed Supply & Curated Supply

Managed Supply

Curated Supply

Buyer’s DSP Any major DSP integrated with Xandr
Our SSP Xandr (Appnexus) The Media Grid / IPONWEB
Execution Open Exchange + Deals PMP / Deals only
Media Formats Display, Video & Native Display & Video
Publishers All our Managed Publishers running our Page Tag or Prebid.org Integration Publishers who have added our ads.txt to their site + our Managed Publishers
Strategy Guaranteed Delivery Highly Scalable, ideal for chasing First Party Cookies
Targeting Options All of our Targeting Options IAB Site Category Targeting

Audience Segments

Domain Targeting

URL Targeting

Viewability 70% Viewability for Display & Video 70% Viewability for Display Only

Let’s Get Started ! 

Let the Gourmet Ads team walk you through all the options available to ensure that your Food, Supermarket, Beverage or Kitchen campaign has the best possible combination of Premium Guaranteed Inventory, First Party Data and Programmatic solution elements.