Audiences / Audience Segments 

Gourmet Ads offers a wide range of First Party Data Audiences / Audience Segments ideal for your Food, Supermarket, Beverage or Kitchen campaigns. Data Segments can be used to power Private Marketplace (PMPs) / Deal IDs across Gourmet Ads managed supply, our Curated Supply,  or used Uncoupled in your DSP.

Key Audiences

First Party Data Integrations

Activate our always-on First Party Data Segments via Private Marketplaces Deals (PMPs) in Appnexus, Rubicon Project, Index Exchange or Pubmatic across our curated managed supply. There are no extra charges for powering PMPs using our First Party Data across our Supply.

 

Alternatively use always-on First Party Data Segments uncoupled in your own Demand Side Platform (DSP) or Data Management Platform (DMP). Reach our audience at scale, with no restrictions, minimum spends or limits.

Appnexus
Lotame
Adform
DV360
Nielsen Marketing Cloud
Adobe Marketing Cloud
The Trade Desk
Eyeota
Doubleclick Bid Manager
MediaMath
Salesforce DMP / Krux
DataXu
Oracle Data Cloud / BlueKai

Not all Data Exchange Partners have all our First Party Data Segments. For a current Data Taxonomy of Segments available as well as our current list of Data Partners, please Contact Us