Fashion is a dynamic and ever-changing trend that impacts how people express themselves via dress and style. It includes accessories, footwear, makeup, and even haircuts in addition to apparel. Fashion is more than just wearing clothes; it is an art form and a mode of communication through which people may show their personality, culture, and uniqueness. From haute couture runways to streetwear trends, fashion appeals to a wide spectrum of tastes and impacts our perception of beauty and aesthetics.
Fashion is a type of self-expression that reflects cultural, social, and personal tastes. Fashion is always evolving and is affected by a wide range of factors, including designers, celebrities, media, and societal norms. It greatly affects how people present themselves and fluctuates considerably depending on the situation and the time of day.
Across our managed publishers, we see millions of Fashion related searches each month. We are able to leverage our contextual targeting engine to provide a unique opportunity for companies advertising Fashion products seeking to reach their target audience.
Reach Fashion Prospective Customers
We offer the ability to either advertise on pages next to Fashion related content or to people who have previously looked at Fashion content in the past. We know that people looking at Fashion content online are most likely seeking to revamp their wardrobe, update their style, or cater to changing fashion needs with new and diverse products.
Fashion Targeting Solutions
Realtime Fashion Targeting
Our Realtime Fashion Targeting option allows an advertiser to run their advertising next to Fashion content as the individual looks at the page. This is the ultimate solution for advertising Fashion items like clothing, accessories, footwear, and more. We can run this targeting across our own managed supply and via audience extension.
Fashion Audience Targeting
Our Fashion Audience Targeting options allow an advertiser to run their advertising targeted to people who have recently looked at Fashion items. This offers a significantly larger scale than our Realtime Targeting option.
Popular Fashion searches
We see a wide range of Fashion related searches and content across our publishers. There are literally thousands of Fashion searches each month. The top twenty Fashion searches we see include;