Food Advertising

Programmatic Brand Report Card

Leveraging off the global success of our Programmatic Report Card (which was specifically designed for Programmatic Buying entities) Gourmet Ads recently introduced the Programmatic Brand Report Card.

There isn’t a brand buying programmatically that hasn’t wondered about what content their ad creatives will appear next to. It seems that every day there is a new report about fake news or viral content being bought programmatically by a brand. Gourmet Ads solution is simple, provide brands buying programmatically transparent sell side reporting.

Gourmet Ads solution is simple; provide partner brands buying programmatically transparent sell side reporting.

Our Programmatic Brand Report Card provides brands Business Intelligence in the form of a short, 3 to 4 Page Report. We share with you what we see from a transactional / programmatic basis from our Ad Server and SSP. The transactional brand information is custom to each brand and is intended to provide a complete snapshot of activity for the last 30 days across Gourmet Ads and includes;

  • Spend by Day & Country
  • Programmatic Buying Entities & thier Performance
  • Ad Sizes and Media Types
  • Deal IDs Running and Not Live
  • Top Publishers Websites
  • Impression Availability
  • Suggested Bidding Ranges

…..and many more interesting observations.

Our Programmatic Brand Report Card is essential for any Brands buying Gourmet Ads specifically as well as any Brand buying programmatically and targeting food content online. The reports do provide brands targeting via audience interesting insights.

We constantly are told by Agency Trading Desks and Independent Traders around the world that our Programmatic Report Cards are the best publisher level / sell side reporting provided.

If you are a currently not receiving a Programmatic Brand Report Card from Gourmet Ads please contact us.