[fusion_builder_container hundred_percent="no" hundred_percent_height="no" hundred_percent_height_scroll="no" hundred_percent_height_center_content="yes" equal_height_columns="no" menu_anchor="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" status="published" publish_date="" class="" id="" background_color="" background_image="" background_position="center center" background_repeat="no-repeat" fade="no" background_parallax="none" enable_mobile="no" parallax_speed="0.3" video_mp4="" video_webm="" video_ogv="" video_url="" video_aspect_ratio="16:9" video_loop="yes" video_mute="yes" video_preview_image="" border_size="" border_color="" border_style="solid" margin_top="" margin_bottom="" padding_top="" padding_right="" padding_bottom="" padding_left=""][fusion_builder_row][fusion_builder_column type="1_1" layout="1_1" spacing="" center_content="no" link="" target="_self" min_height="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" background_color="" background_image="" background_image_id="" background_position="left top" background_repeat="no-repeat" hover_type="none" border_size="0" border_color="" border_style="solid" border_position="all" border_radius="" box_shadow="no" dimension_box_shadow="" box_shadow_blur="0" box_shadow_spread="0" box_shadow_color="" box_shadow_style="" padding_top="" padding_right="" padding_bottom="" padding_left="" margin_top="" margin_bottom="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset="" last="no"][fusion_text columns="" column_min_width="" column_spacing="" rule_style="default" rule_size="" rule_color="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id=""] Banner Ad Design [/fusion_text][fusion_text columns="" column_min_width="" column_spacing="" rule_style="default" rule_size="" rule_color="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id=""] The majority of our Managed Services clients have their own creative or design teams, thus they have the resources to produce their set of Banner Ads for their campaign. However, other Managed Services clients without creative resources need banner ad design services, as such we thought we’d compile two lists; the first being Banner ad design suggestions as well as resources where you can get them created. Some of the resources a design services while others are do it yourself platforms. [/fusion_text][fusion_separator style_type="none" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" sep_color="" top_margin="35px" bottom_margin="" border_size="" icon="" icon_circle="" icon_circle_color="" width="" alignment="center" /][fusion_button link="#media-kit" text_transform="" title="Download Media Kit " target="_self" link_attributes="" alignment="" modal="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="drift-open-chat" id="" color="default" button_gradient_top_color="" button_gradient_bottom_color="" button_gradient_top_color_hover="" button_gradient_bottom_color_hover="" accent_color="" accent_hover_color="" type="" bevel_color="" border_width="" size="" stretch="no" shape="" icon="fa-arrow-down fas" icon_position="left" icon_divider="yes" animation_type="" animation_direction="left" animation_speed="1.0" animation_offset=""]DOWNLOAD MEDIA KIT[/fusion_button][fusion_separator style_type="none" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" sep_color="" top_margin="35px" bottom_margin="" border_size="" icon="" icon_circle="" icon_circle_color="" width="" alignment="center" /][fusion_separator style_type="none" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" sep_color="" top_margin="35px" bottom_margin="" border_size="" icon="" icon_circle="" icon_circle_color="" width="" alignment="center" /][fusion_text columns="" column_min_width="" column_spacing="" rule_style="default" rule_size="" rule_color="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id=""] Banner Ad Design Suggestions 1. Refer to our Ad Specs. Please remember to design them with our Ad Specs in mind. We do accept static banners as well as HTML5. 2. Create the main IAB Ad Sizes Design the main IAB Ad Sizes, we recommend 300x250, 300x600, 970x250, 728x90, 160x600, 336x280 and 320x50. 3. Clear and Concise Messaging Use Clear and Concise Messaging which is straight to the point. 4. Company Logo Make sure you include your company logo 5. Strong Call to Action Strong Call to Action – See our Call to Action Examples List for ideas. 6. Strong Fonts Use San Serif family of Fonts (or similar) to make text instantly readable. Avoid cursive/script fonts which are hard to quickly read 7. Animation Animated Banner Ads tend to out-perform static banner ads. Keep to a maximum of 30 seconds of animation. 8. Use Buttons Whilst Buttons are not essential, people have been “programmed” to click on buttons, as such they highly encouraged. 9. Adhere to File Size Make sure you keep file size to under 100k. 10. Write a Banner Ad Design Brief Irrespective of using a DYI product or a Service, we highly encourage to create your own banner ad design brief. Then you or your designer can follow it and you are more likley to get the expected outcome. 11. Look at Banner Ad Examples Look at both your competitors and other banner ad examples. Check out www.moat.com which has a free search engine of banners from right around the world. Copy them or reference them in your Creative Banner Ad Design Brief. 12. Create at least 2 Sets of Banner Ads. Don't just create a single set of Banner Ads, create 2 or even 3 sets of Banners Ads allowing you to A/B test the creatives and conversions. Banner Ad Design Options We don’t have commercial relations with any of the companies mentioned below, but we do have worked with Bannersnack and Upwork in the past for creating our own house ads. These companies are really for quick turn arounds when Banner Ads are urgently needed. They obviously don’t include hiring a graphic designer or creative design team. 1. Bannersnack https://www.bannersnack.com A DYI tool that allows you to create your own banners in minutes. Bannersnack only does Banner Ads. They have monthly plans for individuals, teams and enterprises which allow you to create various banners, both static and HTML5 animation. 2. Upwork https://www.upwork.com Upwork is a large community of freelancers to create your Banner Ads. Simply create the “job” include your Banner Design brief. Turn around can be as quick as a few days. You can also “invite” freelancers who you like to apply for the job. 3. Canva https://www.canva.com/templates/web-banners/ Another DIY Banner Ads are one of Canva’s many design features. They have a number of Banner Templates that you use. 4. 99Designs https://99designs.com/banner-ad-design 99Design is a little bit different, once you create your design project, you effectively run a “competition” and dozens of freelancers submit rough design ideas / concepts. You choose a winner and then work with them to finalize your design. [/fusion_text][/fusion_builder_column][/fusion_builder_row][/fusion_builder_container][fusion_global id="1031"]

[fusion_builder_container hundred_percent="no" hundred_percent_height="no" hundred_percent_height_scroll="no" hundred_percent_height_center_content="yes" equal_height_columns="no" menu_anchor="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" status="published" publish_date="" class="" id="" background_color="" background_image="" background_position="center center" background_repeat="no-repeat" fade="no" background_parallax="none" enable_mobile="no" parallax_speed="0.3" video_mp4="" video_webm="" video_ogv="" video_url="" video_aspect_ratio="16:9" video_loop="yes" video_mute="yes" video_preview_image="" border_size="" border_color="" border_style="solid" margin_top="" margin_bottom="" padding_top="" padding_right="" padding_bottom="" padding_left=""][fusion_builder_row][fusion_builder_column type="1_1" layout="1_1" spacing="" center_content="no" link="" target="_self" min_height="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" background_color="" background_image="" background_image_id="" background_position="left top" background_repeat="no-repeat" hover_type="none" border_size="0" border_color="" border_style="solid" border_position="all" border_radius="" box_shadow="no" dimension_box_shadow="" box_shadow_blur="0" box_shadow_spread="0" box_shadow_color="" box_shadow_style="" padding_top="" padding_right="" padding_bottom="" padding_left="" margin_top="" margin_bottom="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset="" last="no"][fusion_text columns="" column_min_width="" column_spacing="" rule_style="default" rule_size="" rule_color="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id=""] Fast Food Ads [/fusion_text][fusion_text columns="" column_min_width="" column_spacing="" rule_style="default" rule_size="" rule_color="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id=""] Despite having the term “gourmet” in our company name, we occasionally run fast food campaigns across our managed supply. We do of course allow publishers to exclude them if they wish i.e. its not a great look when a Fast Food Ad for a burger is shown on Diet Website. These days, the term “Fast Food” comes in many varieties. Gone is the notion that Fast Food is always unhealthy. There is of course the burgers, sandwiches, fried chicken, pizzas and burritos. But around the world there the trend of healthy fast food is rapidly growing, which has somewhat forced traditional fast food brands to innovate and provide healthier meal options. Brands running Fast Foods Ads typically include the following elements Brand Logo A Deal of sorts Low Pricing Exceptional Food Photography Bright colours Large Fonts The Phrase “Limited time Only” Call to Action Recently we’ve also seen the inclusion of “Order Now” as home delivery services begin to be offered from fast food brands as well as 3 rd party delivery services like UberEats. [/fusion_text][/fusion_builder_column][/fusion_builder_row][/fusion_builder_container][fusion_builder_container hundred_percent="no" hundred_percent_height="no" hundred_percent_height_scroll="no" hundred_percent_height_center_content="yes" equal_height_columns="no" menu_anchor="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" status="published" publish_date="" class="" id="" background_color="" background_image="" background_position="center center" background_repeat="no-repeat" fade="no" background_parallax="none" enable_mobile="no" parallax_speed="0.3" video_mp4="" video_webm="" video_ogv="" video_url="" video_aspect_ratio="16:9" video_loop="yes" video_mute="yes" video_preview_image="" border_size="" border_color="" border_style="solid" margin_top="" margin_bottom="" padding_top="" padding_right="" padding_bottom="" padding_left=""][fusion_builder_row][fusion_builder_column type="1_1" layout="1_1" spacing="" center_content="no" link="" target="_self" min_height="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" background_color="" background_image="" background_image_id="" background_position="left top" background_repeat="no-repeat" hover_type="none" border_size="0" border_color="" border_style="solid" border_position="all" border_radius="" box_shadow="no" dimension_box_shadow="" box_shadow_blur="0" box_shadow_spread="0" box_shadow_color="" box_shadow_style="" padding_top="" padding_right="" padding_bottom="" padding_left="" margin_top="" margin_bottom="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset="" last="no"][fusion_text columns="" column_min_width="" column_spacing="" rule_style="default" rule_size="" rule_color="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id=""] Recent Fast Foods Ads [/fusion_text][/fusion_builder_column][fusion_builder_column type="1_4" layout="1_4" spacing="" center_content="no" link="" target="_self" min_height="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" background_color="" background_image="" background_image_id="" background_position="left top" background_repeat="no-repeat" hover_type="none" border_size="0" border_color="" border_style="solid" border_position="all" box_shadow="no" box_shadow_blur="0" box_shadow_spread="0" box_shadow_color="" box_shadow_style="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset="" last="no"][fusion_imageframe image_id="2483|full" max_width="" style_type="" blur="" stylecolor="" hover_type="none" bordersize="" bordercolor="" borderradius="" align="none" lightbox="no" gallery_id="" lightbox_image="" lightbox_image_id="" alt="Fast Food - Pizza Hut - 300x600" link="" linktarget="_self" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset=""]https://www.gourmetads.com/wp-content/uploads/2019/05/fast-food-ads-pizza-hut-300x600.jpg[/fusion_imageframe][fusion_separator style_type="none" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" sep_color="" top_margin="20px" bottom_margin="" border_size="" icon="" icon_circle="" icon_circle_color="" width="" alignment="center" /][fusion_imageframe image_id="2478|full" max_width="" style_type="" blur="" stylecolor="" hover_type="none" bordersize="" bordercolor="" borderradius="" align="none" lightbox="no" gallery_id="" lightbox_image="" lightbox_image_id="" alt="Fast Food - Burger King - 300x600" link="" linktarget="_self" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset=""]https://www.gourmetads.com/wp-content/uploads/2019/05/fast-food-ads-burger-king-300x600.jpg[/fusion_imageframe][/fusion_builder_column][fusion_builder_column type="1_4" layout="1_4" spacing="" center_content="no" link="" target="_self" min_height="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" background_color="" background_image="" background_image_id="" background_position="left top" background_repeat="no-repeat" hover_type="none" border_size="0" border_color="" border_style="solid" border_position="all" box_shadow="no" box_shadow_blur="0" box_shadow_spread="0" box_shadow_color="" box_shadow_style="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset="" last="no"][fusion_imageframe image_id="2482|full" max_width="" style_type="" blur="" stylecolor="" hover_type="none" bordersize="" bordercolor="" borderradius="" align="none" lightbox="no" gallery_id="" lightbox_image="" lightbox_image_id="" alt="Fast Food - McDonalds - 300x600" link="" linktarget="_self" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset=""]https://www.gourmetads.com/wp-content/uploads/2019/05/fast-food-ads-mcdonalds-300x600.jpg[/fusion_imageframe][fusion_separator style_type="none" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" sep_color="" top_margin="20px" bottom_margin="" border_size="" icon="" icon_circle="" icon_circle_color="" width="" alignment="center" /][fusion_imageframe image_id="2479|full" max_width="" style_type="" blur="" stylecolor="" hover_type="none" bordersize="" bordercolor="" borderradius="" align="none" lightbox="no" gallery_id="" lightbox_image="" lightbox_image_id="" alt="Fast Food - Little Cesars - 300x600" link="" linktarget="_self" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset=""]https://www.gourmetads.com/wp-content/uploads/2019/05/fast-food-ads-little-cesars-300x600.jpg[/fusion_imageframe][/fusion_builder_column][fusion_builder_column type="1_4" layout="1_4" spacing="" center_content="no" link="" target="_self" min_height="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" background_color="" background_image="" background_image_id="" background_position="left top" background_repeat="no-repeat" hover_type="none" border_size="0" border_color="" border_style="solid" border_position="all" border_radius="" box_shadow="no" dimension_box_shadow="" box_shadow_blur="0" box_shadow_spread="0" box_shadow_color="" box_shadow_style="" padding_top="" padding_right="" padding_bottom="" padding_left="" margin_top="" margin_bottom="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset="" last="no"][fusion_imageframe image_id="2484|full" max_width="" style_type="" blur="" stylecolor="" hover_type="none" bordersize="" bordercolor="" borderradius="" align="none" lightbox="no" gallery_id="" lightbox_image="" lightbox_image_id="" alt="Fast Food - Subway - 300x600" link="" linktarget="_self" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset=""]https://www.gourmetads.com/wp-content/uploads/2019/05/fast-food-ads-subway-300x600.jpg[/fusion_imageframe][fusion_separator style_type="none" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" sep_color="" top_margin="20px" bottom_margin="" border_size="" icon="" icon_circle="" icon_circle_color="" width="" alignment="center" /][fusion_imageframe image_id="2480|full" max_width="" style_type="" blur="" stylecolor="" hover_type="none" bordersize="" bordercolor="" borderradius="" align="none" lightbox="no" gallery_id="" lightbox_image="" lightbox_image_id="" alt="Fast Food - Chipotle - 300x600" link="" linktarget="_self" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset=""]https://www.gourmetads.com/wp-content/uploads/2019/05/fast-food-ads-little-chipotle-300x600.jpg[/fusion_imageframe][/fusion_builder_column][fusion_builder_column type="1_4" layout="1_4" spacing="" center_content="no" link="" target="_self" min_height="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" background_color="" background_image="" background_image_id="" background_position="left top" background_repeat="no-repeat" hover_type="none" border_size="0" border_color="" border_style="solid" border_position="all" box_shadow="no" box_shadow_blur="0" box_shadow_spread="0" box_shadow_color="" box_shadow_style="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset="" last="no"][fusion_imageframe image_id="2481|full" max_width="" style_type="" blur="" stylecolor="" hover_type="none" bordersize="" bordercolor="" borderradius="" align="none" lightbox="no" gallery_id="" lightbox_image="" lightbox_image_id="" alt="Fast Food - McDonalds - 300x600" link="" linktarget="_self" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset=""]https://www.gourmetads.com/wp-content/uploads/2019/05/fast-food-ads-little-popeyes-300x600.jpg[/fusion_imageframe][fusion_separator style_type="none" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" sep_color="" top_margin="20px" bottom_margin="" border_size="" icon="" icon_circle="" icon_circle_color="" width="" alignment="center" /][fusion_imageframe image_id="2477|full" max_width="" style_type="" blur="" stylecolor="" hover_type="none" bordersize="" bordercolor="" borderradius="" align="none" lightbox="no" gallery_id="" lightbox_image="" lightbox_image_id="" alt="Fast Food - Arby's - 300x600" link="" linktarget="_self" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" animation_type="" animation_direction="left" animation_speed="0.3" animation_offset=""]https://www.gourmetads.com/wp-content/uploads/2019/05/fast-food-ads-arbys-300x600.jpg[/fusion_imageframe][/fusion_builder_column][/fusion_builder_row][/fusion_builder_container][fusion_global id="1031"]