Fast Food Ads
Despite having the term “gourmet” in our company name, we occasionally run fast food campaigns across our managed supply. We do of course allow publishers to exclude them if they wish i.e. its not a great look when a Fast Food Ad for a burger is shown on Diet Website.
These days, the term “Fast Food” comes in many varieties. Gone is the notion that Fast Food is always unhealthy. There is of course the burgers, sandwiches, fried chicken, pizzas and burritos. But around the world there the trend of healthy fast food is rapidly growing, which has somewhat forced traditional fast food brands to innovate and provide healthier meal options.
Brands running Fast Foods Ads typically include the following elements
A Deal of sorts
Exceptional Food Photography
Bright colours Large Fonts
The Phrase “Limited time Only”
Call to Action