640×480 Banner Ad / Medium Splash Ad Unit

640x480 Medium Splash Ad


The 640×480 Banner Ad / Medium Splash Ad Unit is an very large ad unit that is generally positioned within the content of a page or as an overlay / interstital which is highly-visible placement within publisher’s page.

Because it’s usually “Within the Content” on many publisher websites the 640×480 Medium Splash Ad Unit performs extremely well for branding campaigns, especially when high viewability is essential. From a branding perspective, the 640×480 is considered by most advertisers as a strong performing ad unit. While using this ad unit, advertising agencies make their banner ad design in such a way that it contains more information for readers.

Across Gourmet Ads, the 640×480 Medium Splash Ad Unit is popular on large Recipe Websites and Food Blogs as we use this size behind Outstream Video and Native placements, thus most sites feature this size.

Features of the 640×480 Medium Splash Ad Unit;

  • Commonly placed within the page content
  • Typically High Viewability
  • Very Large Ad Unit
  • Consistent Results for Advertisers
  • Ideal for all types of Rich Media
  • Approved IAB Ad Unit

Don’t have a 640×480 Ad Creative ?

Gourmet Ads can take your existing creative assets and develop 640×480 Ad Units for your campaign using your brand standards quickly and cost effectively.

Need Creative Specifications for a 640×480 Ad Unit?

See our Advertising Specifications

Let’s Get Started ! 

Let the Gourmet Ads team walk you through all the options available to ensure that your Food, Supermarket, Beverage or Kitchen advertising campaign has the best possible combination of Premium Guaranteed Inventory, Scale, First Party Data, Contextual Targeting and Programmatic Advertising elements.