The 320×50 Banner Ad Unit / Mobile Leaderboard is essential when running a Mobile Campaign. The 320×50 typically runs as a sticky unit at the top or bottom of the mobile browser or within the body of the text in a mobile web browser. Especially when used sticky, the 320×50 performs extremely well for branding campaigns, especially when high viewability is essential.

Across Gourmet Ads, nearly every publisher runs at least one 320×50 Ad Unit on their mobile version of the site. From a branding perspective, the 320×50 is considered by most advertisers as essential when running a mobile campaign.

Features of the 320×50 Banner Ad Unit;

• Can be run Above the Fold, Sticky or within page content

• High Viewability

• Consistent Results for Advertisers

• Can be run as an expandable unit or standard unit

• Ideal for all types of rich media

• Approved IAB Ad Unit

Don’t have a 320×50 Ad Creative ?

Gourmet Ads can take your existing creative assets and develop 320×50 ad units for your campaign using your brand standards quickly and cost effectively.

Need Creative Specifications for a 320×50 Ad Unit?

See our Advertising Specifications