Potato Recipe Targeting

Potato is the staple ingredient for so many cultures around the world. Across Europe particularly Potatoes are central to their cuisine (think German and Polish) and important to most people. As such Potato Recipes are constantly searched throughout the year.  Across our managed publishers, we see millions of Potato Recipe searches each month. This provides a unique opportunity for companies advertising potatoes in general or branded potatoes in greengrocers, supermarket and general grocery stores.

Recipe Targeting is in our DNA
Since 2008, we’ve been the global leader in Recipe Targeting solutions online and it’s in our DNA. Not only was our founder a professional chef, but the entire Gourmet Ads team is made up of passionate foodies and food bloggers. Gourmet Ads can deliver Recipe Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours via various DMP and DSP Integrations. No other company has the depth in Recipe Targeting that we do.

Reach Potato Shoppers
We offer the ability to either advertise on pages next to Potato Recipes or to people who have previously looked at Potato recipes in the past. We know that people looking at Potato Recipes either are about to go to the grocery store and buy potatoes or already have potatoes in the cupboard.

Potato Targeting Solutions

Realtime Targeting
Our Realtime Potato Recipe Targeting option allows an advertiser to run their advertising next to a Potato Recipe as the shopper looks at the page. This is the ultimate solution for advertising potatoes or potato products. We can run this targeting across our own managed supply and via audience extension.

Potato Audience Targeting
Our Potato Audience Targeting options allows an advertiser to run their advertising targeted to people who have recently looked at Potato recipes. This offers a significantly larger scale than our Realtime Targeting option.

Popular Potato Recipes
We see a wide range of Potato based searches and related keywords and content across our publishers. There are literally millions of potato based searches each month. The top twenty potato based searches we see include;

  • sweet potato recipes

  • potato recipes

  • potato salad recipes

  • potato soup recipes

  • scalloped potato recipes

  • red potato recipes

  • baked sweet potato recipes

  • mashed sweet potato recipes

  • sweet potato casserole recipes

  • russet potato recipes

  • roasted sweet potato recipes

  • healthy sweet potato recipes

  • potato casserole recipes

  • vegan sweet potato recipes

  • baked potato recipes

  • healthy potato recipes

  • mashed potato recipes

  • chicken and potato recipes

  • potato pancake recipes

  • baby potato recipes

Campaign Options for Recipe Targeting

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Let the Gourmet Ads team walk you through all the options available to ensure that your Food, Supermarket, Beverage or Kitchen campaign has the best possible combination of Premium Guaranteed Inventory, First Party Data and Programmatic elements.

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