Plant Based Recipe Targeting

A plant based diet centers around eating foods such as vegetables, beans, legumes, nuts, seeds and oil. Plant based diets are similar to Vegan diets however some individuals still consume certain animal or dairy products whilst following a plant based diet on occasion. Across our managed publishers, we see millions of plant based recipe searches each month. This provides a unique opportunity for plant based meat substitutes, vegan ingredients, and supermarkets or grocery stores.

Recipe Targeting is in our DNA
Since 2008, we’ve been the global leader in Recipe Targeting solutions online and it’s in our DNA. Not only was our founder a professional chef, but the entire Gourmet Ads team is made up of passionate foodies and food bloggers. Gourmet Ads can deliver Recipe Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours via various DMP and DSP Integrations. No other company has the depth in Recipe Targeting that we do.

Reach Plant Based Shoppers
We offer the ability to either advertise on Plant Based recipe pages or to people who have previously looked at Plant Based recipes or content in the past. We know that people looking at Plant Based recipes are about to go out to buy ingredients to use or already have some in the refrigerator or freezer at home.

Plant Based Targeting Solutions

Realtime Targeting
Our Realtime Plant Based Recipe Targeting option allows an advertiser to run their advertising next to Plant Based recipes as the shopper looks at the page. This is the ultimate solution for advertising Plant Based products. We can run this targeting across our own managed supply and via audience extension.

Plant Based Audience Targeting
Our Plant Based Audience Targeting allows an advertiser to run their advertising targeted to people who have recently looked at Plant Based recipes. This offers significantly larger scale than our Realtime Targeting option.

Popular Plant Based Recipes
We see a wide range of Plant Based searches and content across our publishers. There are literally millions of Plant Based searches each month. The top twenty Plant Based recipe searches we see include;

  • Plant based diet

  • Plant based protein

  • Plant based recipes

  • Plant based meat

  • Plant Based diet recipes

  • Plant based protein powder

  • Plant based burger

  • Plant based butter

  • Plant based meals

  • Plant based breakfast

  • Plant based chicken

  • Plant based cheese

  • Plant based milk

  • Plant based meal plan

  • Plant based meal delivery

  • Plant based diet grocery list

  • Plant based dinner recipes

  • Plant based diet benefits

  • Plant based verse vegan

  • Plant based keto

Campaign Options for Recipe Targeting

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Let the Gourmet Ads team walk you through all the options available to ensure that your Food, Supermarket, Beverage or Kitchen campaign has the best possible combination of Premium Guaranteed Inventory, First Party Data and Programmatic elements.

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