African American Cuisine Targeting

The term “African American Cuisine” refers to the culinary practices and techniques created by African Americans in the United States. It has an extensive and varied history, influenced by Native American, European, and African culinary traditions. This cuisine is marked by rich flavors, creative use of spices, and a diverse range of ingredients like collard greens, okra, black-eyed peas, cornbread, and various types of meats, which are often slow-cooked for rich, savory dishes.

The emphasis on robust flavors and the creative use of spices is one of the defining characteristics of African American cuisine. To add depth and character to dishes, fragrant herbs and spices such as cayenne pepper, paprika, thyme, and garlic are frequently used. The food is noted for its delicious mix of sweet, savory and spicy flavors, which range from gumbo to jambalaya and collard greens with smoked ham hock. African Americans have skillfully adapted available ingredients and cooking methods over the centuries to create soulful and tasty dishes that are now a vital part of American cuisine culture.

African American cuisine is beloved globally and a staple in millions of households in the US and beyond. In recent years, there has been a rise in people searching for “African American Recipes” as they seek to prepare distinctive, hearty, and flavorful dishes in their kitchens.

Across our managed publishers, we see millions of African American Recipe searches each month. This presents a unique opportunity for companies with African American food products like soulful stews, gumbo, collard greens, cornbread, and other delectable dishes.

Recipe Targeting is in our DNA
Since 2008, we’ve been the global leader in Recipe Targeting solutions online and it’s in our DNA. Not only was our founder a professional chef, but the entire Gourmet Ads team is made up of passionate foodies and food bloggers. Gourmet Ads can deliver Recipe Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours via various DMP and DSP Integrations. No other company has the depth in Recipe Targeting that we do.

Reach African American Food Shoppers
We offer the ability to either advertise on pages next to African American recipes or to people who have previously looked at African American Recipes in the past. We know that individuals who search for African American recipes may be planning to purchase African American food items during their grocery shopping or have African American ingredients stored in their refrigerator or pantry.

African American Cuisine Targeting Solutions

Realtime African American Cusine Targeting
Our Realtime African American Cuisine Targeting option allows an advertiser to run their advertising next to African American Recipes as the shopper looks at the page. This is the ultimate solution for African American food products. We can run this targeting across our own managed supply and via audience extension.

African American Audience Targeting
Our African American Audience Targeting options allow an advertiser to run their advertising targeted to people who have recently looked at African American Recipes. This offers a significantly larger scale than our Realtime Targeting option.

Popular African American Recipes
We see a wide range of African American food based searches and content across our publishers. There are literally millions of African American based searches each month. The top twenty African American Recipe searches we see include;

  • Soul food recipes
  • Collard greens
  • Gumbo recipe
  • Fried chicken
  • Jambalaya
  • Cornbread recipe
  • Black-eyed peas
  • Macaroni and cheese
  • Sweet potato pie
  • Red beans and rice
  • Biscuits and gravy
  • BBQ ribs
  • Banana pudding
  • Hoppin’ John
  • Catfish recipes
  • Watermelon salad
  • Peach cobbler
  • Shrimp and grits
  • Chicken and waffles
  • Fried okra recipe

Campaign Options for Targeting

Food Targeting Categories

Since 2008, Gourmet Ads has been the global leader in food-focused advertising, specializing in Contextual Targeting. Discover a wide range of Food Targeting Categories for your next advertising campaign or programmatic deals, including Alcohol, Beverage, Cuisine, Diet, Ingredient, Kitchen Appliances, Non-Endemic, Publisher, and Recipe Targeting. We ensure your brand resonates with an engaged, culinary-inclined audience, transforming advertising campaigns into deliciously successful endeavors. Experience Gourmet Ads—where your message meets the appetite of your desired market.

Let’s Get Started ! 

Let the Gourmet Ads team walk you through all the options available to ensure that your Food, Supermarket, Beverage or Kitchen advertising campaign has the best possible combination of Premium Guaranteed Inventory, Scale, First Party Data, Contextual Targeting and Programmatic Advertising elements.