Egg Recipe Targeting

Around the globe, we’ve seen the volume of people searching for “Egg Recipes” increasing as people opt for more healthier meal options. Eggs are used in many popular diets like Paleo. Eggs are unique, as they used for both savory and sweet recipes. Across our managed publishers, we see millions of egg recipe searches each month. This provides a unique opportunity for egg companies and supermarkets / grocery stores.

Recipe Targeting is in our DNA
Since 2008, we’ve been the global leader in Recipe Targeting solutions online and it’s in our DNA. Not only was our founder a professional chef, but the entire Gourmet Ads team is made up of passionate foodies and food bloggers. Gourmet Ads can deliver Recipe Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours via various DMP and DSP Integrations. No other company has the depth in Recipe Targeting that we do.

Reach Egg Shoppers
We offer the ability to either advertise on pages next to egg based recipes or to people who have previously looked at salad recipes in the past. We know that people looking at egg recipes either are about to go to the grocery store and buy eggs or already have in the refrigerator.

Egg Targeting Solutions

Realtime Targeting
Our Realtime Egg Recipe Targeting option allows an advertiser to run their advertising next to a egg recipe as the shopper looks at the page. This is the ultimate solution for advertising eggs and egg based products. We can run this targeting across our own managed supply and via audience extension.

Egg Audience Targeting
Our Egg Audience Targeting options allows an advertiser to run their advertising targeted to people who have recently looked at egg recipes. This offers significantly larger scale than our Realtime Targeting option.

Popular Egg Recipes
We see a wide range of egg based searches and content across our publishers. There are literally millions of egg-based searches each month. The top twenty egg recipe searches we see include;

  • egg salad recipe

  • deviled egg recipe

  • egg drop soup recipe

  • egg roll recipe

  • hard boiled egg recipe

  • egg bake recipe

  • egg nog recipe

  • egg salad sandwich recipe

  • scotch egg recipe

  • egg noodle recipe

  • egg curry recipe

  • egg custard recipe

  • egg tart recipe

  • egg muffin recipe

  • scrambled egg recipe

  • poached egg recipe

  • egg fried rice recipe

  • egg frittata recipe

  • soft boiled egg recipe

  • egg sandwich recipe

Campaign Options for Recipe Targeting

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Let the Gourmet Ads team walk you through all the options available to ensure that your Food, Supermarket, Beverage or Kitchen campaign has the best possible combination of Premium Guaranteed Inventory, First Party Data and Programmatic elements.

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