Dip Recipe Targeting

Dip is a versatile and popular food made from blended or mixed ingredients and is typically served with chips, vegetables, crackers, or bread. Dips come in a variety of flavors and textures, from creamy to chunky, spicy to sweet. Some popular types include guacamole, hummus, salsa, spinach dip, queso, artichoke dip, tzatziki, French onion dip, yogurt-based dips, and even dessert dips like chocolate or cookie dough dip. Many dips can be made dairy-free, gluten-free, or vegan to suit dietary preferences. Dips are enjoyed across the globe and are a staple at parties, gatherings, and casual meals. Across our managed publishers, we see millions of dip recipe searches each month. This presents a unique opportunity for dip brands, supermarkets, and food product companies.

Recipe Targeting is in our DNA
Since 2008, we’ve been the global leader in Recipe Targeting solutions online and it’s in our DNA. Not only was our founder a professional chef, but the entire Gourmet Ads team is made up of passionate foodies and food bloggers. Gourmet Ads can deliver Recipe Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours via various DMP and DSP Integrations. No other company has the depth in Recipe Targeting that we do.

Reach Dip Shoppers

We enable advertisers to place their messaging alongside dip recipe content or target users who have recently shown interest in dip-related searches. People exploring dip recipes are often ready to purchase ingredients or ready-made dip products, making them highly valuable audiences.

Dip Targeting Solutions

Realtime Targeting
Our Realtime Dip Recipe Targeting allows advertisers to place ads next to dip recipes as users view them. It’s the ideal solution for promoting dip ingredients and related products across both our managed network and audience extensions.

Dip Audience Targeting
With Dip Audience Targeting, advertisers can target individuals who’ve recently viewed dip recipes. This offers greater scale than realtime targeting and reaches users primed for engagement.

Popular Dip Recipes
We observe a wide range of dip-related searches across our network—there are literally millions of dip searches monthly. The top twenty dip recipe searches we see include:

  • Dip
  • Dip recipes
  • Guacamole recipes
  • Buffalo Chicken Dip recipe
  • Spinach Artichoke Dip recipe
  • French onion dip recipe
  • Seven layer dip recipe
  • Hummus dip recipes
  • Quesa dip recipes
  • Salsa dip recipes
  • Tzatziki dip recipes
  • Pimento Cheese Dip recipes
  • Crab dip recipes
  • Bacon Cheddar Ranch dip recipes
  • Black bean dip recipes
  • Avocado hummus recipes
  • Roasted red pepper dip recipes
  • Cream cheese salsa dip recipes
  • Chocolate chip cookie dough dip recipes
  • Peanut butter dip recipes

Campaign Options for Targeting

Media Formats for Campaign Targeting