Margarine Recipe Targeting

Margarine is a spread used for flavoring, baking and cooking. It is most often used as a substitute for butter. Although originally made from animal fats, most margarine consumed today is plant based and made from vegetable oil. Margarine is frequently used in baking as well as used as a spread on bread. Across our managed publishers, we see thousands of margarine recipe searches each month. This provides a unique opportunity for companies advertising margarine products and supermarkets / grocery stores.

Recipe Targeting is in our DNA
Since 2008, we’ve been the global leader in Recipe Targeting solutions online and it’s in our DNA. Not only was our founder a professional chef, but the entire Gourmet Ads team is made up of passionate foodies and food bloggers. Gourmet Ads can deliver Recipe Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours via various DMP and DSP Integrations. No other company has the depth in Recipe Targeting that we do.

Reach Margarine Shoppers
We offer the ability to either advertise on pages next to margarine recipes or to people who have previously looked at margarine recipes in the past. We know that people looking at margarine recipes either are about to go to the grocery store and buy margarine or have margarine in the refrigerator.

Margarine Targeting Solutions

Realtime Targeting
Our Realtime Margarine Recipe Targeting option allows an advertiser to run their advertising next to margarine recipes as the shopper looks at the page. This is the ultimate solution for advertising margarine products. We can run this targeting across our own managed supply and via audience extension.

Margarine Audience Targeting
Our Margarine Audience Targeting options allows an advertiser to run their advertising targeted to people who have recently looked at margarine recipes. This offers significantly larger scale than our Realtime Targeting option.

Popular Margarine Recipes
We see a wide range of maragarine based searches and content across our publishers. There are literally thousands of margarine based searches each month. The top twenty margarine searches we see include;

  • margarine

  • margarine recipes

  • butter & margarine

  • is margarine vegan?

  • margarine & butter

  • butter or margarine

  • vegan margarine

  • difference between butter and margarine

  • can you use margarine instead of butter

  • margarine brands

  • recipes using margarine

  • recipes with margarine

  • cake recipes with margarine

  • margarine cake recipes

  • pure margarine recipes

  • cookie recipes with margarine

  • dessert recipes with margarine

  • baking with margarine recipes

  • cupcake recipes with margarine

  • chocolate cakes using margarine

Campaign Options for Recipe Targeting

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Let the Gourmet Ads team walk you through all the options available to ensure that your Food, Supermarket, Beverage or Kitchen campaign has the best possible combination of Premium Guaranteed Inventory, First Party Data and Programmatic elements.

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