Jalapeño Recipe Targeting

Jalapeños are medium-sized chili peppers known for their distinctive balance of heat and flavor. Originating from Mexico, these vibrant green or red peppers typically measure between 2,500 and 8,000 Scoville Heat Units (SHU), offering a moderate spice level that adds a pleasant kick without overwhelming a dish. Jalapeños are used extensively in Mexican and Tex-Mex cuisine but have gained global popularity thanks to their versatility.

Fresh jalapeños can be sliced raw into salads or salsas, adding crunch and heat. One of the most popular uses is in pico de gallo, a fresh salsa of chopped tomatoes, onions, cilantro, lime juice, and jalapeños. They’re also commonly stuffed with cheese, wrapped in bacon, and baked or grilled to make jalapeño poppers, a favorite appetizer. Pickled jalapeños are used as toppings for nachos, burgers, and sandwiches.

In cooked dishes, jalapeños enhance soups, stews, and casseroles. They can be blended into sauces, incorporated into cornbread or muffins, or added to pasta and rice dishes for a subtle kick. Even sweet and spicy combinations—like jalapeño peach jam—are gaining traction. Whether raw, roasted, pickled, or fried, jalapeños offer a versatile way to add bold, flavorful heat to a wide range of recipes.

Across our managed publishers, we see thousands of jalapeños recipe searches each month. This provides a unique opportunity for companies advertising jalapeños and supermarkets / grocery stores. Gourmet Ads can effectively promote jalapeños products through precise recipe targeting. By placing ads next to jalapeños based recipes or targeting audiences who have recently viewed jalapeños content, brands can connect directly with consumers who are ready to shop. With real-time ad placement and scalable audience targeting, Gourmet Ads provides the tools to increase brand visibility and drive sales for jalapeños, jalapeños products or related grocery items.

Recipe Targeting is in our DNA
Since 2008, we’ve been the global leader in Recipe Targeting solutions online and it’s in our DNA. Not only was our founder a professional chef, but the entire Gourmet Ads team is made up of passionate foodies and food bloggers. Gourmet Ads can deliver Recipe Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours via various DMP and DSP Integrations. No other company has the depth in Recipe Targeting that we do.

Reach Jalapeños Shoppers
We offer the ability to either advertise on pages next to jalapeños recipes or to people who have previously looked at jalapeños recipes in the past. We know that people looking at jalapeños recipes are more than likely about to go to the grocery store and buy jalapeños or jalapeños products to make their chosen dish.

Jalapeño Targeting Solutions

Realtime Targeting
Our Realtime Jalapeños Recipe Targeting option allows an advertiser to run their advertising next to a jalapeños recipe as the shopper looks at the page. This is the ultimate solution for advertising jalapeños or jalapeños products. We can run this targeting across our own managed supply and via audience extension.

Jalapeños Audience Targeting
Our Jalapeños Audience Targeting options allows an advertiser to run their advertising targeted to people who have recently looked at jalapeños recipes. This offers significantly larger scale than our Realtime Targeting option.

Popular Jalapeños Recipes
We see a wide range of jalapeños based searches and content across our publishers. There are literally thousands of jalapeños based searches each month. The top twenty jalapeños searches we see include;

  • Jalapeños
  • Jalapeño recipes
  • Jalapeño Poppers
  • Pickled Jalapeños
  • Jalapeño cornbread
  • Jalapeño cheese dip
  • Jalapeño Mac and Cheese
  • Jalapeño Grilled Cheese
  • Jalapeño Margarita
  • Jalapeño salsa
  • Jalapeño Jam recipe
  • Jalapeño chicken recipe
  • Jalapeño potato skins
  • Jalapeño Burgers
  • Jalapeño Devilled eggs
  • Jalapeño Hummus recipe
  • Jalapeño Pizza
  • Jalapeño Tacos
  • Jalapeño Relish recipe
  • Jalapeño Soup recipe

Campaign Options for Targeting

Media Formats for Campaign Targeting