Food Advertising

Outdoor Advertising vs Gourmet Ads

Outdoor Advertising vs Gourmet Ads

Outdoor Advertising vs Gourmet Ads – which is more effective?

Advertising on billboards and advertising on the internet are obviously two completely different things, and although they can both mean that you can get more customers buying your products, it makes sense to know which is the more effective at producing revenue.

When it comes to outdoor advertising vs Gourmet Ads advertising, you will first need to know which is the more cost effective, which can get more consumers buying your product and where are the best places to put your adverts so a large amount of people can see.

Outdoor advertising comes in the form of posters and billboards. These can be found in city centres, on the side of bus stops and buildings, and on roadsides. Due to the nature of billboard advertising, billboards can obviously only be placed in certain areas, and although they might catch a person’s eye due to its sheer size, they can only reach the people who happen to walk or drive past them.

By using Gourmet Ads, you can not only place adverts that are relevant to your customers, but you can also save yourself a lot of money in comparison to billboard advertising. Although billboard advertising can target specific areas, advertising using Gourmet Ads network of sites means that you can reach specific audiences over a much wider area.

Other than the usual advantages that digital media advertising offers, Gourmet Ads an also provide more cost effective advertising campaigns and proposals for your company. Billboard advertising on the other hand can be very expensive and can cost hundreds per month with no guarantee that the billboard has much effect on its consumers.

Outdoor advertising vs Gourmet Ads can reach local people and yet online ads can reach a far higher number of people from right across the world. If you think about placing billboards all over the world to get the same amount of exposure as you would on the internet, outdoor advertising would come out as the far more expensive method of advertising.

Web analytics can prove the winner between outdoor advertising vs Gourmet Ads

Through the use of targeting and web analytics, banner advertising with Gourmet Ads means that you can expose your brand to reach your precise demographic, regardless of where they are in the world. By posting an ad on Gourmet Ads network of sites, you are also targeting relevant customers that would want to buy your product. Targeting means that you are not wasting your money on advertising to an irrelevant audience.

An average internet user spends approximately 25 hours a week online – that is a lot of time to reach out to them and create awareness of your brand! Banner ads etc can be placed on the network and will soon generate higher traffic to your site.So outdoor advertising vs Gourmet Ads doesn’t mean that billboards or print ads are totally ineffective, but if you are searching for the  most effective way of raising brand awareness, Gourmet Ads could be for you.


Author / Gourmet Ads Staff Writer
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Gourmet Ads is a food advertising network which helps brands reach the grocery buyer online through premium and high visibility ad solutions on a CPM basis.


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