Advertising Trends for 2012 from Gourmet AdsFor the past 4 years, and as the year comes to a close, I’ve looked forward to the future trying to predict what the Advertising Trends for the year ahead will be. Looking back I think for the most part I’ve...Continue Reading>>
How are you Advertising Consumer Packaged Goods ?Unlike other stores, the products sold by supermarkets and grocers are considered Consumer Packaged Goods, or CPGs. Also known ac FMCG (Fast Moving Consumer Goods outside of North America), these products are...Continue Reading>>
Are you referencing the Food Pyramid in your Food Advertising?Many of us remember the US government Food Pyramid from our school days, and food retailers and manufacturers have attempted to educate consumers on the ways that their products can be included...Continue Reading>>