Posts Tagged ‘CPG’

FMCG Advertising Online

FMCG Advertising OnlineFMCG Advertising Online Targets Your Specific AudienceFor many years FMCG advertising online was virtually non-existent because these products could rely on a combination of print and media ads coupled with in-store promotions to create brand awareness and...Continue Reading>>

Online Drives CPG Sales

Online Drives CPG SalesOnline Advertising Drives CPG Sales in SupermarketsLast week the leading research house Comscore released a study indicating what many in the online advertising space have believed for sometime, that online advertising can be as effective as television advertising...Continue Reading>>

More Cooking at Home

More Cooking at HomeBecause of the Recession, more people are Cooking at HomeThe recession has certainly changed the behavior of consumers greatly when it comes to cooking at home. A recent study by Zagat survey confirms that since the economic downturn, 61 percent of those surveyed say...Continue Reading>>