Advertising Trends for 2012 from Gourmet AdsFor the past 4 years, and as the year comes to a close, I’ve looked forward to the future trying to predict what the Advertising Trends for the year ahead will be. Looking back I think for the most part I’ve...Continue Reading>>
How are you Advertising Consumer Packaged Goods ?Unlike other stores, the products sold by supermarkets and grocers are considered Consumer Packaged Goods, or CPGs. Also known ac FMCG (Fast Moving Consumer Goods outside of North America), these products are...Continue Reading>>
ComScore releases results to demonstrate that online ads drive CPG salesAccording to recent research, (see here) it has been proven that online advertising can improve sales on Consumer Packaged Goods (CPG) products, or rather online ads drive CPG...Continue Reading>>