Posts Tagged ‘consumer packaged goods’

Supermarket Co-Op Advertising

Supermarket AdvertisingCo-Op Supermarket Advertising allows Greater Reach on CampaignsNearly every supermarket and grocery buying group does some sort of Co-Op Supermarket Advertising. For those that don’t know, Supermarket Co-Op Advertising is when a number of related companies...Continue Reading>>

Advertising Consumer Packaged Goods

Advertising Consumer Packaged GoodsAdvertising Consumer Packaged Goods Online Reaches ConsumersBecause consumer packaged goods (CPG) like breakfast cereals, detergents, tomato sauce and orange juice have a reality short lifespan in the household, they need...Continue Reading>>

Online Coupons Thrive

Online Coupons ThriveMore consumers click on 'print' for online couponsThis week, USA Today wrote an article on how food and consumer packaged goods companies are using online coupons to drive sales. An interesting fact from the article is that 38.6 million Americans will use online...Continue Reading>>