How are you Advertising Consumer Packaged Goods ?Unlike other stores, the products sold by supermarkets and grocers are considered Consumer Packaged Goods, or CPGs. Also known ac FMCG (Fast Moving Consumer Goods outside of North America), these products are...Continue Reading>>
Statistics show that coupons drive supermarket salesCoupons have traditionally been a way for manufacturers and retailers to bring in customers looking for a great deal. Recent economic difficulties and the increase in the number of...Continue Reading>>
ComScore releases results to demonstrate that online ads drive CPG salesAccording to recent research, (see here) it has been proven that online advertising can improve sales on Consumer Packaged Goods (CPG) products, or rather online ads drive CPG...Continue Reading>>
How are you Advertising Consumer Packaged Goods ?Unlike other stores, the products sold by supermarkets and grocers are considered Consumer Packaged Goods, or CPGs. Also known ac FMCG (Fast Moving Consumer Goods outside of North America), these products are...Continue Reading>> 
Statistics show that coupons drive supermarket salesCoupons have traditionally been a way for manufacturers and retailers to bring in customers looking for a great deal. Recent economic difficulties and the increase in the number of...Continue Reading>> 
ComScore releases results to demonstrate that online ads drive CPG salesAccording to recent research, (see here) it has been proven that online advertising can improve sales on Consumer Packaged Goods (CPG) products, or rather online ads drive CPG...Continue Reading>>