While doing research today I loaded up the latest LUMAscapes from Luma Partners in New York (embedded below). For those that don’t know, LUMAscapes are considered by those in the industry as the essential go to resource for mapping and segmenting out the digital advertising industry. Apart from Display, they have also done Lumascapes for Search, Video, Mobile, Social, Commerce and Gaming industries. Handy for VCs and Private Equity Firms, it also highlights which companies...Continue Reading>>
Advertising Trends for 2012 from Gourmet AdsFor the past 4 years, and as the year comes to a close, I’ve looked forward to the future trying to predict what the Advertising Trends for the year ahead will be. Looking back I think for the most part I’ve...Continue Reading>>
Gourmet Ads Marketplace Continues to GrowSince launching the Gourmet Ads Marketplace back in early November we've had a positive response from existing clients and as well as new clients choosing to buy media in...Continue Reading>>