We provide Retailers a Platform for Advertising Grocery Coupons Online
Times are tough these days and most people are looking for ways to save money wherever possible. This includes using more coupons for grocery purchases. Particularly in America, discount coupon use is at an all time high and is only likely to rise as the economy is predicted to get even worse.
This is great news for food companies that want to sell more product. No matter how bad the economy is, people will continue to buy food, in fact we’ve seen a recent increase in grocery sales as restaurant sales decrease. Consumers will continue to seek out new recipes online and there is a great opportunity to promote grocery discount coupons along side the recipes. As a food marketer, you couldn’t ask for a more targeted opportunity than to advertise your product coupon right next to these recipes. You can’t get more targeted than that.
When you place a coupon in your ad, you are virtually guaranteeing increased product sales. Manufacturer’s coupons that are distributed in newspapers usually result in a 1% redemption rate. Why so low? These coupons are not targeted. Senior citizens receive coupons for baby formula and young mothers receive coupons for Motor Oil.
Advertising Grocery Coupons near Recipes increases Engagement Rates
Studies have shown that people who view online recipes usually actually use them and often view them right before heading to the grocery store. Not only are you getting a targeted market, you are getting them while they’re ripe!
Finally, the greatest benefit about Advertising Grocery Coupons with Gourmet Ads is the tracking and statistics. It’s so easy to track your results of the campaign and you can truly see how successful your marketing campaign has been in a very short period of time.
For more information about Advertising Grocery Coupons with Gourmet Ads, Contact Us.