Online Advertising Drives CPG Sales in SupermarketsLast week the leading research house Comscore released a study indicating what many in the online advertising space have believed for sometime, that online advertising can be as effective as television advertising...Continue Reading>>
Moms Control the Household Budget, So are you Reaching Moms ?Across America there are over 82 million moms who control over $1.3 billion in household spending each year, making them one of the most sought-after consumer segments for advertisers to reach. Apart from the obvious such as being...Continue Reading>>
We’ve previously talked about how food companies can use Recipe Widgets to educate consumers about how to use their food products in meals. Many recipe widgets allow consumers to read and print recipes or even watch videos within the widget. So taking this same approach, companies...Continue Reading>>
Online Advertising Drives CPG Sales in SupermarketsLast week the leading research house Comscore released a study indicating what many in the online advertising space have believed for sometime, that online advertising can be as effective as television advertising...Continue Reading>> 
Moms Control the Household Budget, So are you Reaching Moms ?Across America there are over 82 million moms who control over $1.3 billion in household spending each year, making them one of the most sought-after consumer segments for advertisers to reach. Apart from the obvious such as being...Continue Reading>> 
We’ve previously talked about how food companies can use Recipe Widgets to educate consumers about how to use their food products in meals. Many recipe widgets allow consumers to read and print recipes or even watch videos within the widget. So taking this same approach, companies...Continue Reading>>