Archive for January, 2009

Behavioral Targeting Advertising

Behavioral Targeting AdvertisingOne of the new developments for Gourmet Ads in 2009 is our introduction of Behavioral Targeting for advertisers. Behavioral Targeting is fast growing in popularity and is certainly where the advertising dollars are flowing. Many in...Continue Reading>>

Facebook Advertising vs Gourmet Ads

Facebook Advertising vs Gourmet AdsIs Facebook Advertising better than Display Advertising ?This week I had a client who was developing his 2009 advertising budget and asked me about advertising on Facebook and if he should allocate budget. He said that the...Continue Reading>>

Local Online Advertising

Local Online AdvertisingWhen you think about local advertising the first thing that probably comes to mind is advertising in your local newspaper. Unfortunately these days as newspaper sales and readership is rapidly plummeting, advertisers are transitioning to online in order...Continue Reading>>