Archive for November, 2008

Click Through Rate

Click Through RateExpected Click Through Rate for AdvertisersOne of the most common questions our sales team are asked is what sort of Click Through Rate should I expect when running a display campaign with Gourmet Ads?Well there are a number of factors in answering this question. Typically...Continue Reading>>

It’s not always about the click

It's not always about the clickOnline advertising is often referred to as the perfect advertising medium because it has the ability to track impressions, clicks, transactions, conversations rates and virtually any other metric a marketer could require. But...Continue Reading>>

2009 Media Planning

2009 Media PlanningWe are seeing Increased Advertising Budgets with 2009 Media PlanningFor many food and wine companies 2009 media planning is well underway and the trend we’re already seeing is increased online budgets across the board. Many of the companies we deal directly with in the...Continue Reading>>